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Interprint’s exhibition at ZOW 2011 in Istanbul inspired not only visitors from Turkey but also guests from the neighbouring Middle East countries. Under its ‘Combinations’ motto, the international décor printer presented current design trends for furniture surfaces: wood and stone décors in combination with metallic single colours and haptic effects.
Orkan Erhan, Managing Director of Interprint Turkey, was very satisfied with the visitors’ response: “Besides establishing contacts with derived timber product and furniture manufacturers from Turkey, we also held many good talks with manufacturers from Iran and other Middle East countries. Both Turkey and the neighbouring countries offer much potential.”
The most popular décors of Interprint’s presentation in Istanbul included Thuja, Fleedwood, Torrida and Barrique Vintage.
The visitors showed particular interest in the synchronously pressed structures and with the presentation of Finishfoil surfaces with visual pore. Besides the visual exhibits, media stations for feeling, hearing and tasting offered sensual and entertaining associations.
Interprint’s top management was able to talk about the current development and future potential of the Turkish market with a very special guest: Mehmet Büyükekşi, President of the Turkish Exporters Assembly (TIM), who took advantage of Interprint’s trade fair presence to have an intensive exchange of ideas with the company.
Turkey’s economy achieved an average growth in Real Gross Domestic Product (GDP) of 4.8% in the last eight years. Turkey is expected to be the strongest growing economy among the OECD Member States and is expected to achieve an average Real GDP growth of 6.7% from 2011 through 2017. Turkey is an expanding and promising market with excellent prospects, above all in the derived timber product industry area.